Poptropica Book Imprint Publishes Four New Titles

Books Based on Virtual World for Kids Feature Popular Storylines and Games

BOSTON, Mass. – November 07, 2012

Poptropica, the popular virtual world for kids, continues to jump off the web and onto the printed page with the addition of four new Poptropica books for children. The new titles feature some of the most popular Poptropica storylines and games and join POPTROPICA: THE OFFICIAL GUIDE in the line of Poptropica books.

“We’re very excited to expand Poptropica’s print line with four new books, available in November 2012,” said Jeff Kinney, Poptropica creator and author of the bestselling “Diary of a Wimpy Kid” series. “When we develop an Island on Poptropica.com, we always start with the story and strive to tell the best interactive story possible. Our books allow us to tell stories in a different way that we think kids will find fresh and exciting.”

Two of the latest Poptropica books expand the stories of some of the site’s most popular Islands. Illustrated novel SKULLDUGGERY ISLAND (Poptropica; Nov. 8, 2012; 9780448462004; $5.99; ages 5-8) is the riveting tale of a cruel pirate named Captain Crawfish who has been raiding the small port of Fort Ridley. The hero of the story embarks on a journey to find a powerful ship and skilled crew to help him defeat Captain Crawfish and recover a map that will lead the islanders of Fort Ridley back to their treasure. Kids can get a sneak peek and read a sample from at Funbrain.com.

In the illustrated novel ASTRO-KNIGHTS ISLAND (Poptropica; Nov. 8, 2012; 9780448461991; $5.99; ages 6-8), the princess of the Kingdom of Arturus has been kidnapped by evil inventor Mordred and taken into space. The hero of the story must build his own spacecraft and travel to the stars on an intergalactic quest to rescue the princess and save the kingdom of Arturus.

The other new Poptropica books feature fun story lines and great activities. PENCIL WARRIOR (Poptropica; Nov. 8, 2012; 9780448462301; $8.99; ages 6-8) is a full-color doodle book perfect for Poptropica fans and anyone who loves to draw. Fans of Poptropica will also love POPTROPICA MAD LIBS (Poptropica; Nov. 8. 2012; 9780843172331; $3.99; ages 8-12), which includes 21 hilarious and action-packed stories based on games and missions from the virtual world. Visit the site for a free printable Mad Lib!

All Poptropica books are available from wherever books are sold. For more information, please visithttp://www.poptropica.com/books.

“Unlike other virtual worlds for kids, Poptropica focuses on engaging kids in great stories, and does not just offer them games to play,” said Jess M. Brallier, publisher of Poptropica. “The enormous popularity of the site is a testament to the power of this strategy. It is exciting to see these great online adventures in Poptropica chapter books for kids.”

Named as one of TIME magazine’s Top 50 websites of 2011, Poptropica has been visited by more than 250 million kids worldwide since its launch in 2007. In October 2012, the site’s 500 millionth character was created, and more than 60 million friend connections were made around the globe in Poptropica’s safe and secure social networking offering, Poptropica Friends. Players come from more than 130 different countries and have their web browsers set to more than 100 different languages, ranging from Spanish and Sanskrit to Vietnamese and Croatian. All Poptropica Islands are free to play, and each represents a unique theme and challenge.

About Poptropica (http://www.poptropica.com)
Poptropica is a virtual world in which kids explore and play in complete safety. Every month, millions of kids from around the world are entertained and informed by Poptropica’s engaging quests, stories and games.

Kids create a “Poptropican” character to travel the many Islands of Poptropica and use gaming literacy to enjoy a narrative that is often rooted in factual history. Problem-solving skills are honed as kids discover and solve mysteries unique to each Island.

There are always new areas to explore in this ever-expanding world where kids can collect objects, read digital books and comics, watch movies, and compete in head-to-head competition. Parents can always trust that their children are playing – and learning – in a safe online environment.

Poptropica is published by Family Education Network, a part of Pearson, the education, services and technology company. Pearson’s other primary operations include the Financial Times Group and the Penguin Group.