About Us

About L. Wolfe Communications

About L. Wolfe Communications

Founded in April 2000, L. Wolfe Communications offers its clients big-agency expertise and small-agency attention and affordability. We are a network of senior, experienced public relations executives with a variety of complementary experience and expertise. Our clients include top education technology, publishing and assessment companies. In fact, we work only with clients in the education and library markets. They are where we have our deepest expertise and our strongest relationships – and those markets are our passion!

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Values

Values

From our diverse agency, nonprofit, association and corporate experiences, our team has developed a set of core values that guide us as we provide our clients with high-quality public relations services. Creativity and follow-up are key to our work. We never say, “We’ve never done it that way before.” We always make that follow-up call. All team members have a deep, personal commitment to the education market and a strong passion for public relations, particularly media relations and high-quality writing. All client work is collaborative. We work closely with our clients to achieve their goals. Our clients and their customers are our top priority. We always strive to accommodate their needs, schedules and...

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Company History

Company History

Who we are today has been shaped by where we were yesterday. We are driven by a desire to do great public relations work and be successful and have fun along the way. During her career in public relations, our principal, Lisa Wolfe has traveled many different paths. After a brief stint in print journalism, she went on to work in public libraries, for a large national association, an even larger urban school system and then for a boutique public relations agency that was later sold to an advertising agency. Lisa quickly discovered that the higher you rise in the agency world, the more you move away from doing the actual work and into managing budgets, refereeing debates over who deserves the best office space and all of the other non-communications activities that come with being a senior executive in most agency environments. This was not what she wanted to be doing. It was certainly not her passion! So, in 2000, Lisa took the many lessons she learned along the way and founded L. Wolfe Communications. Her goal was to build a successful agency – devoted to serving the education and library markets – and to spend her time actually doing client work – everything from strategy to press release and case study writing to media relations. Today, she has assembled a team of talented communications professionals who have the time and dedication to learn about their clients’ businesses, keep abreast of education issues and trends and who genuinely like what they do, working with their clients and building relationships with their clients’ customers. Our goal is to continue to carefully grow our client base – but only to the extent that we can provide each client with individualized, high-quality public relations services that result in great market successes – and to continue to have as much fun as possible along the...

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Our Work

Our Work

We work on many platforms, communicating through every available channel, using new and old media to achieve our clients’ goals. We are proud of our work, particularly our case studies that feature our clients’ customers and their products. Check out some great examples of our writing talent and creativity below.

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The Book

The Book

Among the rave reviews for Lisa’s book, “Library Public Relations, Promotions, and Communications,” is her favorite from “American Libraries”: “Some librarians might compare mounting a public relations campaign with climbing Mt. Everest. To the rescue comes Lisa Wolfe…” An opportunity to put in writing all she has learned about public relations during her career, the second edition of the Neal-Schuman Publishers’ how-to-do-it manual is highly regarded and used as a textbook in several master’s of library science programs around the country. While the book focuses on libraries, the public relations tools and techniques described in its more than 300 pages can be used in any type of...

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